Privacy Policy
Last Updated: January 30, 2026
Mad Drop LLC ("Mad Drop," "we," "us," or "our") respects your privacy and is committed to protecting the personal information we collect from you. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our websites, products, and services.
Sites Covered by This Policy
This Privacy Policy applies to:
- maddrop.co
- store.maddrop.co
- Any other websites owned or operated by Mad Drop LLC (collectively, the "Sites")
By accessing or using our Sites, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our Sites.
1. Information We Collect
We collect several types of information.
A. Personal Information You Provide
We collect information that you provide voluntarily when you:
- Create a customer account on maddrop.co or store.maddrop.co
- Make a purchase
- Sign up for our newsletter
- Enter promotions, referrals, or giveaways
- Create or update your profile
- Upload or share content (e.g., comments, posts, user submissions)
This may include:
- Name
- Email address
- Billing address
- Shipping address
- Phone number (optional)
- Account login details
- Age or date of birth (if provided)
- Profile information (bio, links, profile image)
- User-generated content (UGC)
B. Payment Information
Payments made on our store are processed via third parties including:
- Shopify Payments
- Shopify
- Stripe (where applicable)
We do not store or process your full payment card information. These providers process your payment information according to their own privacy policies.
C. Information Collected Automatically
When you interact with the Sites, we may automatically collect:
- IP address
- Device information
- Browser type
- Referring URLs
- Pages viewed
- Date/time stamps
- Usage patterns
- Cookie identifiers
- Tracking pixel data
Tools used include:
- Google Analytics
- Meta Pixel
- TikTok Pixel
D. Information from Third Parties
We may also receive information from:
- Email marketing platforms (Mailchimp)
- Social media platforms
- Referral program tools
- Shopify and Shopify apps
- Advertising partners
2. How We Use Your Information
We use the information we collect to:
- Operate and maintain the Sites
- Create and manage user accounts
- Process and fulfill orders
- Provide customer support
- Send transactional emails
- Provide email marketing and newsletters
- Personalize your shopping experience
- Improve our products, services, and user experience
- Detect and prevent fraud
- Measure performance of ads and marketing campaigns
- Administer promotions and referral programs
- Display user-generated content
3. Email Marketing
If you subscribe to our email list, we may contact you via:
- Promotional emails
- Product announcements
- Newsletters
- Abandoned cart reminders
- Personalized offers
You may unsubscribe at any time using the link at the bottom of any email.
Email marketing is powered by Mailchimp.
4. Cookies and Tracking Technologies
We use cookies, tags, and pixels to:
- Authenticate users
- Keep you logged in
- Remember your cart
- Analyze performance
- Deliver personalized advertising
- Track referral program activity
You can control cookies through your browser settings. Disabling cookies may limit certain features of the Sites.
5. User Profiles & User-Generated Content
Users may create profiles on maddrop.co and may upload content, such as:
- Photos
- Text posts
- Reviews
- Comments
- Social links
Any content you make public may be visible to others.
You grant Mad Drop a license to use UGC in accordance with the Terms of Use.
6. Referral Program
If you participate in our referral program:
- We may collect information required to track referrals
- We may share limited data with referral platform providers
- You must not misuse referral systems to generate fraudulent rewards
7. How We Share Information
We may share information with:
A. Service Providers
Including but not limited to:
- Shopify (website hosting, checkout, payments)
- Shopify Payments
- Google Analytics
- Meta (Facebook/Instagram)
- TikTok
- Mailchimp
- Cloud hosting providers
- Shipping providers
- Fraud prevention tools
These parties may access information only to perform services on our behalf.
B. Legal Obligations
We may share information if required by:
- Law
- Subpoena or legal process
- Law enforcement requests
- To protect rights, safety, or prevent fraud
C. Business Transfers
If Mad Drop is involved in:
- Merger
- Acquisition
- Financing
- Sale of assets
your information may be transferred as part of the transaction.
8. "Do Not Sell or Share My Personal Information" (California Residents)
We will provide a dedicated page for California residents to exercise:
- Right to opt out of sale/sharing
- Right to know
- Right to delete
- Right to correct information
Since Mad Drop serves the entire U.S., we include CCPA/CPRA compliance.
Your separate "Do Not Sell or Share My Personal Information" page will be linked here once created.
9. Children"s Privacy
The Sites are not intended for individuals under 13.
We do not knowingly collect information from children under 13.
If you believe a child has provided information, contact us immediately.
10. Data Security
We use administrative, technical, and physical safeguards to protect your personal information.
However, no system is completely secure.
You use the Sites at your own risk.
11. Your Privacy Rights
Depending on your state of residence (including California, Virginia, Colorado, Connecticut, and others), you may have rights such as:
- Right to know what data we collect
- Right to access your information
- Right to delete information
- Right to correct inaccuracies
- Right to opt out of targeted advertising
- Right to opt out of sharing/selling personal information
- Right to data portability
To exercise your rights, email us at:
Email: support@maddrop.co
Subject line: "Privacy Rights Request"
12. Retention of Information
We retain information for as long as needed to:
- Provide services
- Fulfill legal and accounting obligations
- Maintain business records
You may request deletion at any time, subject to legal exceptions.
13. Changes to This Privacy Policy
We may update this Privacy Policy at any time.
All updates become effective when posted on this page.